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How is technology helping wine drinkers discover the wines they really want?
\nWith so many wine apps out there, it can be hard to choose the right one for you, let alone which wine to drink tonight!<\/p>\n
I’ll be at the Women for WineSense July event in Dallas this Tuesday evening<\/strong>\u00a0leading a conversation about what wine apps are out there to help guide wine drinkers, as well as talk about ways retailers are getting into the game to help shoppers in store, digitally.<\/p>\n If you are in Dallas and are curious about wine apps and technology, I’d love for you to join in the conversation and enjoy a glass of wine with me.<\/strong><\/p>\n Aside from blogging here at MomsToolbox, you \u00a0may know I’ve also been\u00a0working in wine flavor data since 2010. In 2009, I\u00a0was a frustrated consumer, tired of gambling at the grocery store or restaurant when a sommelier was not around to help me. After thinking about the idea for awhile, I knew I needed to find a solution and so I\u00a0\u00a0got to work recruiting and directing sensory scientists, wine makers and an applied mathematician to create a new way to objectively characterize wine and build out a personal preference learning algorithm.<\/p>\n Along the way I\u00a0launched a wine blog (which has evolved to become the Wine4.Me blog<\/a>) and partnered with Erin of $5Dinners<\/a>\u00a0 on a successful wine pairing e-cookbook, Dinner and Wine for $20 or Less<\/a>, in 2011, and then launched Wine4.Me, a free iPhone application<\/a> in the summer of 2014.<\/p>\n